It is widely accepting and acknowledged by Google themselves that links are one of the three core ranking factors within the SERPs. Since the introduction of the Google Penguin updates, the increase has been increasingly shifted onto the quality of the links to your site.
The Backlink Analysis will assess and analyse the quality the links pointing to your site. Sometimes links can attach themselves to your website without your knowledge and can impact your ability to rank within the search results. A full backlink analysis will consider all of the
After identification of the backlinks that may be affecting your site’s SEO performance, steps will be taken to remove these lower quality links.
After removal of lower quality links, the website will usually see a sustained increase in search visibility, traffic an conversions.