This is a great piece of interactive content I found via Twitter from YouGov.co.uk. You simply enter a “Brand, Person or Thing” and after some ‘calculations’ it will work out the profile or personality of the person using YouGov data.
So being the geek I am, I like to try and push these kind of content pieces to the max to see how they perform. This is the results of what I saw.
Nigel Farage Vs. Mein Kampf Vs. Llarma Lovers
Who is the most right wing?
People who like Nigel Farage… are right wing
People who like Mein Kampf…. are also right wing